Discover the intersection of technology, data, and tourism at our state-of-the-art NOVA Tourism Analytics Lab, powered by Nova IMS. Dive into a world of innovation, research, and education where data-driven insights redefine the landscape of the tourism and hospitality industry.
Blending theories and applications from Information Management, Data Science, Statistics, and Business Analytics with knowledge of the tourism and hospitality industry, the NOVA Tourism Analytics Lab aims to harness the power of data-driven strategies to optimize decision-making.
NOVA Business Modelling Analytics Lab
Mission
The mission of the NOVA Business Modelling and Analytics Lab is to generate and disseminate knowledge in data science and analytical models, applying advanced modeling techniques to innovation challenges in business management to promote sustainable development and competitiveness.
Objectives
- Develop technical and scientific activities targeting real economic and business challenges.
- Foster cooperation platforms between academia and businesses.
- Promote the competitiveness and sustainable development of companies and regions.
- Apply data science and modeling techniques to business processes.
- Create innovative business ecosystems oriented towards global markets.
Areas
- Business process analysis and modeling.
- Competitiveness and innovation rating models for businesses and regions.
- Modeling and forecasting for business processes.
- Analysis and forecasting of technological innovation trends.
Partner
Coordinators
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Jorge PortugalCOTEC Coordinator